Great by Choice (Unabridged) - Jim Collins & Morten T. Hansen

Great by Choice (Unabridged)

By Jim Collins & Morten T. Hansen

  • Release Date: 2011-10-11
  • Genre: Business
  • ℗ © 2011 HarperAudio

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Great by Choice (Unabridged) Jim Collins & Morten T. Hansen

Summary : Great by Choice (Unabridged)

The new question: Ten years after the worldwide best seller Good to Great, Jim Collins returns to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? In Great by Choice, Collins and his colleague, Morten T. Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times.

The new study: Great by Choice distinguishes itself from Collins’s prior work by its focus on the type of unstable environments faced by leaders today.

The new findings:
The best leaders were more disciplined, more empirical, and more paranoid. Following the belief that leading in a “fast world” always requires “fast decisions” and “fast action” is a good way to get killed. The great companies changed less in reaction to a radically changing world than the comparison companies.
This book is classic Collins: contrarian, data-driven, and uplifting. He and Hansen show convincingly that, even in a chaotic and uncertain world, greatness happens by choice, not by chance.

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