Analysis of Disney Institute’s Be Our Guest (Unabridged) - Milkyway Media

Analysis of Disney Institute’s Be Our Guest (Unabridged)

By Milkyway Media

  • Release Date: 2018-01-10
  • Genre: Business & Personal Finance
  • © 2018 Milkyway Media
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Summary : Analysis of Disney Institute’s Be Our Guest (Unabridged)

Be Our Guest: Perfecting the Art of Customer Service (2011) by Disney Institute and Theodore Kinni outlines the Walt Disney Company's approach to customer service. Disney Institute, the company's professional development arm, trains people from other businesses, nonprofits, and government agencies to adapt Disney's customer service strategies for their own organizations.

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